More Than a Portfolio

The Work

I am a multidisciplinary designer operating at the intersection of the digital and the physical.

I specialize in:

• Digital Interfaces: (Websites, UI/UX)
• Brand Identity: (Logos, Visual Systems, Art Direction)
• Print & Media: (Corporate Signage, Presentation Decks, Esports graphics)

I don't just make things look good; I build cohesive systems that communicate, function, and resonate. This portfolio is a collection of those built worlds.

The Reclamation of Hysteria

The name of this practice is a statement of purpose.

Historically, "hysteria" was a diagnosis used to dismiss and pathologize intense emotion, predominantly in women. I have reclaimed it. 

I believe that emotion is not a distraction in design - it is the source of its power. It is the force that forges a connection, the current that carries a message, the ingredient that makes a design memorable long after a user has clicked away.

This philosophy is born from my own journey. It is the understanding that feeling deeply is not a weakness, but a superpower. The same depth of feeling that fuels an artist can be channeled into a meticulous, empathetic, and fiercely effective design process. My work is a testament to the belief that emotion, when directed with intention, creates the most powerful and lasting results.

I don't design for apathy. I design for resonance.

For the Collaborator

You're not just looking for a checklist of software skills. You're looking for a thinker and a maker who can become a true asset, whether leading a project from concept to launch or integrating seamlessly into an existing team.

I am the designer who is both autonomous and collaborative:

• Owns the Process: I can independently navigate the entire design journey—from initial strategy and wireframing to final asset delivery and specification. You can hand me a complex problem and trust me to run with it.
• Thrives in the Chorus: I believe the best work is born from dialogue. I actively seek feedback, communicate ideas clearly, and value the expertise of developers, project managers, and fellow creatives. I see collaboration as a force multiplier.
• Adapts to the Need: My versatility applies to workflow as much as it does to media. I'm as comfortable building a system from the ground up as I am diving into an established one to elevate a specific component.

If you are looking for a designer who brings passion, strategic rigor, and a human touch to your team or project, then we share a common goal.

From Vision to Reality

1. Immersion & Diagnosis

This is the deep dive. Before a single pixel is placed, I need to understand the ecosystem. I sink into the personality of your brand, the decor of your office, the problems of your past, and the ambitions of your future. We'll talk about what you love, what you've hated, and why. This phase is about listening—to what is said, and what is left unsaid.

2. Strategy & Translation

Here, intuition becomes a blueprint. I translate our discoveries into a coherent strategic foundation: mood boards that capture a feeling, wireframes that map user journeys, and a creative brief that becomes our shared source of truth. This is where we answer the question: "What are we building, and who are we building it for?"

3. Alchemy & Craft

This is where the magic becomes a living thing. With the strategy as our map, I begin the meticulous work of creation—designing, and prototyping. This is an iterative dialogue, a back-and-forth where ideas are refined and the vision comes to life, pixel by perfect pixel.

4. Realization & Launch

The final stage is about precision and release. I prepare flawless, production-ready assets and comprehensive specifications, ensuring the design is implemented exactly as intended. This is the moment we capture in this portfolio: that perfect, hot cup of coffee, frozen in time just before it meets the world.